Letterland: Where Reading Today Builds the Skills of Tomorrow

Letterland has been trusted by teachers and parents in over 100 countries for more than 50 years because it works — and children love it.

Here’s why it’s so powerful:

• 📖 Proven, research-based phonics – Aligned with international literacy frameworks with measurable success.
• 🎨 Imaginative characters – From Annie Apple to Clever Cat, every letter has a friendly face, making learning fun and memorable.
• 👂 Multi-sensory learning – Children see, hear, say, and act out sounds, engaging every learning style.
• 🌍 Global success – Trusted worldwide, effective even for bilingual and ESL learners.
• ❤️ Loved by reluctant readers – Turns phonics from drills into play, keeping children motivated.

Many preschools in Singapore use phonics, but Letterland stands apart because:

1. Stories bring letters to life – Instead of abstract symbols, children meet friendly characters that make sounds memorable.
2. Multi-sensory & child-centered – Lessons combine movement, sound, and play instead of pure memorization.
3. Global pedigree, local relevance – Effective with bilingual children and proven across cultures.
4. Simplifies complex rules – Explains tricky spelling through playful logic like “Mr. Magic e.”
5. Engages reluctant readers – Keeps even hesitant learners excited with songs and stories.
6. Backed by research – Independent studies confirm gains in phonemic awareness, fluency, and spelling.

✅ In short: While other programs focus on drills, Letterland makes phonics unforgettable through imagination and storytelling.

By focusing on reading, writing, and expressive communication, Letterland does more than teach literacy. It prepares children for a world where:

• Talking to AI will be as natural as typing.
• Giving instructions in natural language will be a core skill.
• Clear communication and creativity will be as essential as technical coding.

In other words, by mastering phonics and language today, children are building the very foundation to thrive in tomorrow’s AI-driven world.

Natural language is swiftly becoming both the engine and the interface of modern coding and AI. That means the ability to read, write, and express ideas clearly isn’t just academic — it’s the essential skill that will open doors to technology, creativity, and problem-solving in the years ahead.

By choosing Edufarm, you’re not just helping your child learn to read. You’re giving them:

• Confidence in phonics and literacy.
• A love for stories and learning.
• The ability to think, express, and create.
• And one day, the power to program the world in their own words.

✨ Join the Edufarm family today and watch your child’s love for reading — and their readiness for the future — come alive!

1. What age groups does class cater to?
• 4 to 7 years old (child has to be past his/her birthday for 4-year-old)

2. Can parents accompany their children in class?
• No

3. What are the class durations?
• 1.5 hours, once a week (12 lessons per term)

4. What is your student-teacher ratio?
• We can accommodate minimum of 5 and a maximum of 8 students to one teacher.

5. Are the students going to be separated according to their age group?
• We keep our class size small and manageable in order to make it easier for the teacher to teach a mixed age class in a semi-individualised approach.

6. How long will it take for the students to complete the entire course?
• Every student is different and as such, they have their own learning styles. The amount of time required to complete the course solely depends on the student’s readiness and learning capacity.
English Phonics students have three different levels to go through before “graduating”. On average, it takes roughly about 1.5 to 2 years (at least 6 terms of 12 lessons each) to complete the entire programme.

7. What will the students learn in class

a. Fast Track a-z
b. Blending
c. Segmenting
d. Long vowels
e. Digraphs and trigraphs
f. High frequency words
g. Word building
h. Irregular vowels
i. More digraphs and trigraphs
j. Advanced spelling patterns

And most importantly, to learn to read.

8. Is there a requisite for the course?
• The only requirement would be their age, 4-year-old has to be past their birthday in order to join.
• Child needs to know how to write independently without the teacher holding his/her hand.

9. Do you have trial lessons?
• Unfortunately we do not offer any trial classes for our Singapore English Phonics Classes.

10. What are the qualifications of your Phonics teachers?
• Our teachers are trained in EC.

11. Will there be replacement classes if the student is on MC/holiday?
• As per practice, should a student fail to attend lesson due to personal reasons, the lesson shall be forfeited.
•Replacement classes will only be conducted when:
a. The teacher is on MC or on leave
b. Class date falls on PH (term dates will be adjusted accordingly)
c. Class has been placed on term break as per mutual agreement between all parties, i.e. Centre, Edufarm, parents and teachers.
d. Class is cancelled by organising Committee

12. Do you still conduct lessons on school holidays?
• This is dependent on individual class. In most cases, lessons are as per normal during school holidays, unless stated otherwise.

13.  Do you accept payments via CDA Account? What are your payment modes?
• No. We only accept payments via cash, cheque, or bank transfer.

14. What are your withdrawal procedures?
• Parents are required to finish the term they have signed up for and advise Edufarm/teacher that they will no longer be joining. Withdrawals after payment and commencement of class are not advisable as course fees are non-refundable and non-transferrable.